PROJECT: WEBSITE DEVELOPMENT
Paula Fitzpatrick of BeautyStarz Vitality Health & Beauty, contacted us to see if we could develop her new website. This was to coincide with her new logo and branding and a recent move to a new business premises. She felt that her old website was too static and had too many ‘white spaces’ and generally didn’t reflect the professionalism of her beauty salon. She wanted a dynamic, professional website that looked great and showed off her comprehensive range of treatments.
OUR STRATEGY
After our first meeting with Paula we began to work on the layout of the website. We decided to work on the treatments pages first. We designed each page with its own style and layout, choosing the right images to balance the text while keeping with the new logo colours. We added buttons at various sections throughout each website page, ensuring that visitors would be able to easily navigate around the site.
We met with Paula a few times throughout the project to ensure that the website’s design was in line with her own vision.
THE RESULT
A stylish, professional website which not only looks great but provides Paula’s customers with up to date information on the treatments available, prices and special offers. In a very competitive industry, Paula can use the website to promote herself online and ensure that she continues to grow her busy beauty salon business.