Competitor Analysis

competitor analysis

In business we all know who our competitors are… but do we really know what they are doing? A competitor analysis will allow you to zone in on the competition and find out where their strengths and weaknesses lie.

It will give a clear understanding of who your competitors are and help you make better and more informed marketing decisions. At Smart Digital Marketing we can help you to realign your marketing strategy through a competitor analysis. 100% confidentiality agreed!

The process…

  • Plan

    To compile a competitor analysis the first step is finding out who your main competitors are. We do so by sitting down with you to get a thorough insight to the competitors you wish to include in the analysis.

  • Research

    Once we have pin pointed as to who your main competitors are the next step is getting to know them. At this stage we will analyse their strengths, weaknesses and USP’s (Unique Selling Points).

  • Report

    A complete comparison report with analysis of your competitors online presence, including SEO analysis is sent to you.

  • Recommendations

    In the report we also recommend what digital marketing strategies you may need to undertake in order to help your business stay ahead of the competition.

  • Take Action

    From the findings of the competitor analysis you will be able to make better marketing decisions. With our recommendations we can build a digital marketing strategy tailored to suits your requirements.